10 proven tips to make your first online course sell faster

Launching your first online course can feel overwhelming. The good news: success doesn’t come only from having the “perfect” course, it comes from starting simple, testing quickly, and improving as you go.

In this guide, we share 10 proven tips that many course creators use to attract more students and sell faster.

1. Start small

Don’t wait until your course is 20 lessons long. Start with 3–5 lessons and test the flow. You can always expand later.

2. Solve one clear problem

Courses that sell well focus on solving a specific problem for a specific audience. Keep it clear and focused.

3. Use short lessons

Videos of 5–10 minutes keep students engaged better than 40-minute recordings. Break big topics into smaller parts.

4. Add a quiz

A simple quiz at the end of a module boosts engagement and helps students retain knowledge.

5. Offer a certificate

Even a basic completion certificate gives students motivation to finish your course.

6. Use drip content

Release lessons step by step (e.g., one per week). This keeps students coming back and improves completion rates.

7. Price smartly

Start at a competitive price, you can raise it later once you add more content and testimonials.

8. Create bundles

If you have multiple short courses, bundle them together. Bundles and memberships increase perceived value and average order value.

9. Optimize your course product page

Use a clear headline, professional image, and bullet points that explain what students will get.

10. Ask for feedback early

Invite your first students to share feedback. Even a few positive testimonials can help you attract more buyers.

Conclusion

You don’t need a perfect course to start selling. By applying these 10 simple strategies, you’ll give your course the best chance to succeed.

👉 Tip: With Courses Plus, you can easily set up lessons, quizzes, certificates, bundles, and drip content, all the tools you need to apply these strategies.

Updated on: 24/09/2025